Archive | February, 2013

Pheed: The Next Big Social Media Trend?

25 Feb

There seems to be a new social media site that has begun attracting a lot of attention. It launched approximately three months ago and has already become the top social app in the App Store, according to Forbes (beating out Facebook and Twitter). The site initially became popular amongst artists, photographers, filmmakers, and musicians because of a copyright button that lets users put a watermark on content making in legally binding. Now, teenagers, with large Twitter and Instagram followings, are the driving force behind the site’s rapid growth in popularity. The site currently has approximately one million users and the premise is that Pheed is a combination of every social media site that has ever existed up to this point.

pheed

(Image: http://www.adverblog.com/2012/10/24/pheed-me-more-social/)

Jon Swartz from USA Today stated that, “Pheed is a social-media platform that combines elements of Twitter, SoundCloud, Tumblr, Ustream and Instagram. There are also no limits on content size: videos can run up to 4 hours and 20 minutes, and photos can be any resolution and shape.”

The site also gives users the option of changing for content, which is a great feature for artists wanting to make a name for themselves. Users can charge from $1.99 to $34.99 per view or have the option of charging $1.99 to $34.99 per month and they own all of the content. According to an article titled “Is Pheed The Future of Social Media”, the site “makes a profit by taking half of the revenue to cover their bandwidth and storage, payment processing, and of course, Pheed’s profits” (http://www.linkedin.com/today/post/article/20121212152649-5799319-is-pheed-the-future-of-social-media).

Certain celebrities, such as Justin Bieber, Miley Cyrus, and Paris Hilton, have added to the current hype surrounding the site but many people are predicting that Pheed will continue to gain momentum and increase in popularity.

References

http://www.forbes.com/sites/ilyapozin/2013/02/20/teens-drive-pheed-to-1-social-app/

http://www.fastcompany.com/3006117/fast-feed/tweeting-teens-help-propel-pheed-no-1-social-app

http://www.usatoday.com/story/tech/2013/02/19/pheed-twitter-instagram-soundcloud-apple-tumblr-ustream/1931779/

http://adland.tv/adnews/pheed-first-social-media-site-care-about-copyright/1361775732

 

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